Tuesday, August 3, 2010

New Blackberry Takes On iPhone

Among the cavalcade of mobile superstars in this summer’s smartphone extravaganza — which, so far, has boasted the likes of the HTC Evo 4G, the Motorola Droid X, a series of sleek Samsung Galaxy handsets, and (of course) the iPhone 4 — one marquee name has been noticeably absent: the BlackBerry.

Well, in the final weeks of summer, Research in Motion (along with carrier partner AT&T — and yes, we're talking another AT&T exclusive here) is looking to make a better-late-than-never splash with the BlackBerry Torch 9800, a new QWERTY slider with a redesigned touchscreen OS that the mobile giant hopes can garner the same kind of buzz that Android handsets like the Evo and the Droid X and the new iPhone have been enjoying for the past few months. (Well, Apple probably didn’t “enjoy” all the “Antennagate” buzz, but at least people were talking about it.)

Unveiled Tuesday morning at a packed press event in Manhattan, the widely leaked Torch — the "best BlackBerry ever," as AT&T wireless head boss Ralph de la Vega bragged — will go on sale August 12 for $199 with a two-year AT&T contract, and it represents a departure for RIM in more ways than one.

Read More @ foreign.peacefmonline.com

 
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