Friday, October 15, 2010

Sony Ericsson Phones Affected by Component Shortage


Though, Sony Ericsson has declared net profits in its third quarters, low sale of phones has disappointed the company.

CEO of the company said the sale of its mobile phone in September was hit due to scarcity of some key components.

Prior to this, Sony Ericsson has reported Q3 profit a bit low than what as expected as it was unable to ship lesser phones than demanded. However, Bert Nordberg, CEO Sony Ericsson said its smartphones are doing pretty well in the market.

He said, “There are supply chain shortages on the market, and that has affected us. Our volume did not meet expectations. That is the one reason sticking out.”

Sony Ericsson, offering Windows 7 based cellphones is planning to go for Windows Phone 7 software.

Nordberg declined to make any further comments, but said he is going to evaluate it. Further, he said that he wished to raise the profit by 10 percent, but was not sure when would he be able to accomplish the task.

Via : reporterslive

 
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